IFG stays ahead of cherry curve
January 3, 2023 | By Jeff Long
Alwyn van Jaarsveld, IFG’s international cherry commercial manager, discusses the leading fruit breeder’s expanding varietal portfolio
What’s new with IFG in cherries?
Alwyn van Jaarsveld: In 2023, consumers and retailers can expect to see even more IFG cherries in the US and other countries. As the plantings start to mature, more IFG cherries can bloom earlier in the season – getting a head start in retail.
We have a very special flavor up our sleeve, but we are not letting the cat out of the bag yet. What we can say is this newest release is temporarily called ‘IFG Cher-ten’ – the actual trademark name will be announced early next year (2023).
